Innovation & Development of the Year

This price will be awarded taking into account in particular the following criteria:

  • the value of innovation in the media in which the strategist is specialized, evidenced by case studies and by the development of business over the past year
  • the description of the working method and the originality of the approach
  • the contribution to the progression of the area of specialization and to the whole market
  • the importance of performance measures in the structure, the quality, competence and professionalism of the teams

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The winners

  • Gold AdSomeNoise Dynamic interactive video at scale
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  • Silver Semetis GVRN – Saving advertisers the business problems caused by data issues
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  • Bronze Publicis Groupe Zimmo ; Metahouse
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Other nominees

  • Nominee 1 Publicis GroupeSearch Effects Tool: a local success story
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  • Nominee 2
    Mediafield / Outsight Adidas ; Painted mural with video mapping
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